Fitness

Are fitness franchises profitable? The 2026 complete investment guide

Fitness franchises can be profitable, the category posts a 23.6% median EBITDA margin, with the U.S hitting 77M gym members. But profit is rarely automatic. Most units take 12–24 months to break even, and retention,

How fitness gamification creates a stronger community around your gym brand

Fitness gamification strengthens gym communities by turning workouts into challenges, points, badges, rewards, and shared goals. It boosts motivation, retention, referrals, and connection while helping your brand feel more social and memorable.