Biggest challenges new yoga teachers face at beginning of their career
A professional career as a yoga teacher looks rewarding, but it is not without challenges. Most people’s journey to teaching yoga stems from their love for a sound mind and body. But, they are challenged as they step into a professional yoga teaching career. For some, the spark eventually fades, and for others, their love […]
Turning gym member complaints into opportunities for growth
As a fitness enthusiast, you’re working out at your local gym, ready to hit your new personal best, but the equipment you need has been occupied for ages. Frustrated, you approach the staff, but instead of finding a quick solution, you’re met with a shrug. Or perhaps you’re in the middle of an intense cardio […]
99+ Gym membership statistics you need to know
Ever wondered what separates a successful gym from one struggling to keep its door open? It’s not just about quality equipment or spotless mirrors. It’s understanding the why behind your member’s choices. That’s where gym membership statistics come in. Think of these statistics as a backstage pass to your member’s minds. They reveal trends, behaviors […]
Building not just muscles, but meaning: The story of SocialFlex gym
If “SocialFlex” sounds more like a movement than a gym, it’s probably because it is. Dustin and Brandi Burnside turned a quiet life into an energising mission, one that flexes both faith and fitness. From battlefield to bench press (A new mission for Dustin) After a tour in Afghanistan, Dustin Burnside wasn’t exactly thinking about […]
The unstoppable rise of pickleball: from backyards to global phenomenon
Football, with its 2.5 billion players, and cricket, with just as many fans, dominate global sports. But quietly sneaking up behind these giants is a game with a quirky name: Pickleball. Yes, you heard that right. Once a backyard pastime, pickleball is now one of the world’s fastest-growing sports, sweeping into parks, clubs, and communities. […]
The rise of the accessible gym
Gyms like Special Strong are being set up to meet a long, unrecognized need There’s no doubt that life for disabled people has become considerably better in recent decades. In the US, before the 1970s, there were virtually no public accessible toilets, and public buildings didn’t have to provide lifts or ramps. That started to […]
Fitness gurus: Lifting entire gyms and not just weights
What can we learn from the gurus of the gym world? The fitness industry like many other industries has its fair share of gurus. People whom others look to for advice and inspiration about getting to the next level. Or even surviving the level they are on. So what are their major learning points and […]
Missing persons? 7 proven strategies to boost gym retention
You’ve got a new member who just signed up and can’t wait to start their fitness journey. They hit the gym a few times, maybe tried out a class, and then… NOTHING, they disappear. Sound familiar? Well, gym owners face plentiful challenges during the process. Getting people to join is one thing, but keeping them […]
Marketing strategies for gyms to make engagement unbeatable
When running a gym, you may sense your members losing their excitement to return. They might feel unwelcome in the space or eye a new vibrant gym nearby. This is common for members but crucial to gym owners like you, who don’t want a dent in their profit. But the gym members also don’t want […]
Major hurdles every gym owner faces (and how to overcome them)
Running a successful gym is the dream of many gym owners. But this dream demands hard work and is a constant juggling act. As a gym owner, you have to keep an eye on your staff, your members, your revenue, and the list doesn’t ever stop at this. Equipment can and does break. Part of […]
Opening a gym? Let’s talk about your nightmare – Lawsuits
A lawsuit can sneak up on you faster than a 5 a.m. spin class. In fact, Vince Gabriele, a famous business coach, says he was hit with a lawsuit in the first four months of opening a gym. That’s one more than anyone wants. If you are about to open a gym or already have […]
Keeping the spa business revenue healthy
In the fiercely competitive wellness industry, running a spa isn’t just about offering massages and facials anymore. People want something more, experiences that feel unique, personal, and memorable. And if they don’t get it from you, the chances are they’ll find somewhere else that delivers it. One customer we know of spent hundreds of pounds […]