10 health club marketing ideas that drive growth

Running a health club means balancing two tough goals: keeping members engaged and attracting new ones every month. Many clubs rely on old tactics like a few social posts, seasonal discounts, and referral flyers. But those methods don’t hold up anymore. Modern members live online; they see and compare experiences instantly. They expect their clubs […]
Yoga studio franchise guide: Franchises, costs, ROI, FDD red flags, and more

Yoga has become more than just a workout. It is a lifestyle, a community, and a wellness business with staying power. For entrepreneurs, joining a yoga studio franchise offers a way to tap into this growing demand with the backing of a proven brand. But before signing a franchise agreement, you need to understand the […]
Gym mobile app in [year]: The non-negotiable for studio growth

Gym studios in don’t just compete for price, classes, and location. They compete for convenience, too. Because growth now depends on digital convenience. Members want to book classes, pay bills, and track their histories without friction. And the tool that makes this possible is a gym mobile app. For any gym studios competing to grow […]
Is a dance studio franchise worth it? What to watch out for and how to make it pay off

Is a dance studio franchise worth the investment? So yes, but it depends on your goals, budget, and tolerance for restrictions. A franchise gives you a ready-made brand, business model, and support from the franchisor. That can make life easier, especially if you’ve never run a business before. But it also comes with fees, contracts, […]
Why every gym owner should consider tax calculation before setting membership fees

Taxes are facts of life, and miscalculating them can make your membership pricing fall apart. A new gym owner starts out with a dream. A dream to build a place where people get stronger, healthier, and happier. But forgetting taxes can break this dream faster than a dumbbell falling onto your toe. So what is […]
Navigating the 4 phases of gym ownership with Wellyx

The day you open your gym, everything feels possible. The equipment gleams, the walls echo with energy, and your first members walk in full of hope. You’re fuelled by passion, the kind that makes you believe you can change lives, build a community, and finally do things better than the gyms you trained in. But […]
Yoga studio insurance: Types, rates, and must-know details

Yoga studio insurance protects your hard work and reputation from being undone. Unforeseen circumstances, like slips and falls, tendon tears, fire breakouts, or instructor-related issues, do happen in yoga studios. But yoga studio insurance ensures your studio stays open and safely recovers. Especially when life throws the unexpected at you. You know, running a yoga […]
Gym membership card templates: Guide + downloadable templates

Gym membership cards are not just fancy little cards for members to tuck in their wallets and forget. They are proof of membership, a reflection of your gym’s structure and a reminder of your business presence. For members, they create a sense of belonging. For gym owners, they bring control, organization, and professionalism. Simply put, […]
Teach dance without fear: How insurance protects your studio, students, and your future

Dance studio insurance isn’t just about avoiding accidents and setbacks. But it is done to protect your dance studio and focus on growth, not worry. Every dance studio begins with passion. But with passion for dance comes the responsibility to run things safely. A slight twist, wrong posture or minor damage can put years of […]
Yoga instructor certifications: A complete guide for aspiring teachers

If you want to become a yoga instructor, you need a yoga instructor certification to get started. It gives you the skills to teach safely, the credibility to be hired, and the knowledge to guide students responsibly. While most countries don’t legally require certification, almost every studio, gym, or insurer will ask for it. So, […]
Gym member portal: Power, control and clarity in every click

Your members expect more than just workouts. They want control, transparency, and convenience at their fingertips. With Wellyx gym member portal software, you can deliver all of that, and even more. From communication to payments, rewards to shared profiles, it’s the all-in-one gym management system that keeps your members happy while taking the pressure off […]
Membership upgrades: Keep your gym members happy without the hassle

Membership management can get messy fast. Some members outgrow their old plans. Others want an upgrade with extra classes or perks. And then there are those who want to cancel or upgrade to some new package or membership plan. If you don’t have the right system in place, staff spend hours handling requests manually, invoices […]