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Downloadable spa business plan template for spa owners

Downloadable spa business plan template for spa owners

So you’re opening your spa in a couple of months and have done the mind mapping for it? Great.  Now, it is time to jot it down into a solid spa business plan. But for that, you need to know what to write and how. Since a business plan works like the blueprint of a […]

Want to switch? Explore these 10 top Mindbody alternatives

Top mindbody alternatives

Switching software can feel overwhelming. Maybe mindbody no longer fits your needs, or you’re just exploring options to find something better. The good news? There are plenty of alternatives out there. Each one has unique features that might suit your business perfectly.  These alternatives can help streamline your operations, save time, and keep your members […]

How to start a yoga studio: The ultimate checklist for the perfect launch

How to start a yoga studio

“Start where you are. Use what you have. Do what you can.” So, you have been to countless yoga classes, felt the energy, and thought, “I’d love to create a space like this, one that’s truly my own”. Sound familiar? Well, you are not alone. Turning your love for yoga into a thriving studio is […]

How Christmas 2025 is reshaping fitness goals

How christmas is reshaping fitness goals

Christmas is an excellent end-of-the-year celebration. It is getting a glow-up this year, and it’s all about fun, fitness, and friendships. Forget the usual rounds of mince pies, mashed potatoes, and poring mulled wine. This year, the holiday spirit is meeting the gym floor. Festive yoga classes, couples’ workouts, and group fitness challenges bring people […]

9 unheard yet action-packed gym outreach ideas in 2025

Gym's outreach ideas in 2025

Gone are the days of relying on promotional messages to your prospects. Now, reaching out to your ideal clients needs to be more subtle and direct. Simply inspire them and win them over. However, inspiring the untapped audience requires more than implementing the same outreach ideas for the gym. This means stopping looking for restated […]

Martial arts marketing ideas: 10 strategies to grow your school

Martial arts marketing ideas

Running a martial arts studio is not just about mastering high kicks and perfecting forms. In fact, it’s about building a thriving community as well as staying ahead of the competition.  Let’s face it: the dojo down the street also vies for students’ attention.  So, how do you stand out?  Here’s the best part: marketing […]

How to build a result-driven gym sales funnel?

How to build a result-driven gym sales funnel

If a client signs up without you putting effort into it, that’s miraculous, which rarely happens. Because in this highly competitive fitness industry, prospects first connect and then convert into members. This conversion of ideal customer profiles (ICPs) into members does not happen by chance. Instead, a conscious and strategic approach, which we call the […]

When muscle and meaning come together

When muscle and meaning come together scaled

“Your body is the vehicle for your spirit. Treat it with love and respect” – Tony Robbins. If you’ve ever wondered what is happening to church attendance over the past few years, it’s all painted very clearly in any data you choose to look at. Here’s a chart from Gallup: Meanwhile, gym membership is going […]

Making the most out of the january boom at gyms

Making the most out of the january boom at gyms

New year, new resolutions: how gym owners can make the January boom last Every January, gyms around the world come alive. The energy is contagious: treadmills whirring, weights clinking, and yoga mats laid out for packed classes. It’s a season of New Year resolutions, implementing fresh starts, and an equally exciting time for gym owners. […]

Trust: the secret weapon to boosting your gym sales

Trust the secret weapon to boosting your gym sales

“It’s not about branding. It’s about bonding.” – Roy H. Williams Sales don’t start the moment someone steps into your gym. They start long before—with relationships, trust, and connection. In the fitness world, these bonds form the foundation of success. So, how do you build trust and create meaningful connections? The answer lies in authentic […]

12 smart gym promotion ideas for 2025

Smart event based gym promotion ideas scaled

You have already come across the same gym promotion ideas. But take this one as something actionable and exactly what you’re looking for.  All gym owners know the urge to attract new people with one intention: boost signs-up to grow better. But relying on the same outdated fitness marketing ideas doesn’t make a difference. So, […]

A complete hair salon cleaning checklist (Printable)

When clients walk in for a hair treatment, they notice a few things before sitting in the chair. And those few things set the an important part of their experience. One of the ones that’s most overlooked is hair salon cleaning and hygiene.  People entering a space value cleanliness over a high-end interior. Salon cleaning […]