Gift cards or e-Gift certificates are a great choice to surprise your dear ones during holidays or special occasions. The recipient is able to use gift cards at their convenience. You can gift to allow your loved one to purchase any merchandise from a store. It is a widely used business move with numerous benefits for your business, and your gym business can gain its benefits too. Just search best fitness gift cards, and you will see many fitness businesses topping the list of features.
Fitness gift cards for your gym business can be a channel to drive more sales, increase memberships, and improve marketing strategy. Wellyx, a gym management software, allows you to create and share E-gift cards through email and SMS. Customers can easily create and share gift cards of any value. Normally gift cards are available in physical form and digital form. The physical card is usually made of plastic and offers the same convenience as a digital card. But now, with the increasing use of technology, we are getting used to experiencing digital products and services.
Wellyx offers a digital form of gift cards for its members. A customer can purchase gift card management software from any branch. And share it with the member so they can use it for their purchases from your business. The medium of sharing gift certificates remains digital too. You have the choice to share via email or SMS. Then the customer needs to use that code sent by the branch to proceed with the purchasing of their favorite product or service.
Here are the main reasons gift cards can be beneficial for your business:
Fitness gift cards allow your customers to invite more people for shopping and generate revenue for your gym business. Members can customize and share gift certificates with their relatives, which opens a new channel for marketing and sales. Branded gift cards create an outstanding first impression and increase brand awareness. Customers get to know about your gym brand and explore its services.
A referral program is not only a great way to increase your gym membership count but also promotes a loyal relationship with your existing customers. If a customer is already loving the service and they convince their friend to join your gym too. There should be a reward system to appreciate your existing customers.
Wellyx allows transparent tracking on the gift card system. The system shows who purchased a gift card and who used it. If the person who used a gift card and became a member of your gym at a later stage. Existing members will be eligible for the reward in the system. Staff might create special offers, packages, and discounts as a reward for the existing member.
Gift cards provide access to buy gym merchandise for a new person. And create a positive impact that you are offering solutions to their needs. If a customer is satisfied with the quality of the product, they will prefer to buy from you again. It converts their first-time purchase into a long-term loyal relationship. New members coming from gift card purchases can increase your memberships and become a revenue source.
Promote exclusive offers and merchandise through gift cards to capture the attention of potential buyers. Make your offering as attractive as you can. A single offer or promotion can prove to be marketing material for your gym brand. Your gym brand becomes word of mouth, and you see the marketing graph touching the sky.
Selling gym products and services using gift cards facilitates members in buying their favorite products from your gym. It not only helps increase your gym revenue. Also increases the value your gym provides to members and promotes customer satisfaction. Gift cards can hold a certain value or an offer that is irresistible for a new buyer. It gives an opportunity to new buyers to find their desired service or products at a discounted price.
Gift cards are pretty convenient to use and provide a safe buying experience. Businesses are using gift cards more than ever because they are easy to create and use. You can create a customized gift and share it with the recipient through email or SMS, and all this takes a few minutes. The member receives a code that can be copied and pasted into the checkout section.
When a gift card is created, a person can choose to redeem a full or partial amount of a gift card that leaves the rest of the balance safe on the gift card. Gift cards can only be used to buy products or services and there is no other way to use that amount. This eliminates the chances of fraud when a customer tries to get the gift card value back as cash.
Grow Your Revenue with Gym Software By +133 %
- Easily streamline all the operations of the gym
- Easy to schedule all the classes
- Easy to engage with customers
Issuing gift certificates in place of cash promotes your brand image, revenue, and customer base. Your gym business gets exposure to a wider audience which increases the chances of getting more members on board. A wild guess, your competitor is already using gift cards as an additional revenue stream. As a gym owner, you don’t want to miss the opportunity to make extra bucks. After all, your goal is to make the gym business run in a way that outranks its competitor and makes your gym brand better than ever.